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by
Mitch Battros (ECTV)
The
article below by Sam Savage makes the point of subjective
conjecture in many fields including science. Here is one
statement that stands out. "While many of today`s managers
still cling tenaciously to ``flat earth`` ideals, the innovators
are abandoning averages and facing up to uncertainty.
Those who dare discover a New World of managerial tools
including simulation, decision trees, portfolio theory and
real options".
Perhaps
those in our government agencies are catching on, and finally
realizing "we are all just kind of guessing" (mb)
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The
Flaw of Averages
Sam Savage - Standford University News
``The
only certainty is that nothing is certain.`` So said the
Roman scholar Pliny the Elder. And some 2,000 years later,
it`s a safe bet he would still be right. The Information
Age, despite its promise, also delivers a dizzying array
of technological, economic and political uncertainties.
This often results in an error I call the Flaw of Averages,
a fallacy as fundamental as the belief that the earth is
flat.
The
Flaw of Averages states that: Plans based on the assumption
that average conditions will occur are wrong on average.
A humorous
example involves the statistician who drowned while fording
a river that was, on average, only three feet deep.
But
in real life, the flaw continually gums up investment management,
production planning and other seemingly well-laid plans.
The Flaw of Averages is one of the cornerstones of Murphy`s
Law (What can go wrong does go wrong).
Fortunately,
superfast computers can overcome this problem by bombarding
our plans with a whole range of inputs instead of single
average values. Today, this technique, known as simulation,
is at the center of such diverse activities as Wall Street
investing and military defense planning.
But
back to the flaw, and an area that`s important to all of
us: investing for the future.
Suppose
you want your $200,000 retirement fund invested in the Standard
& Poor`s 500 index to last 20 years. How much can you
withdraw per year? The return of the S&P has varied
over the years but has averaged about 14 percent per year
since its inception in 1952. You use an annuity workbook
in your spreadsheet that requires an initial amount ($200,000)
and a growth rate for the fund. ``I need a number,`` you
say to yourself, so you plug in 14 percent. Now you can
play with the annual withdrawal amount until your money
lasts exactly 20 years. If you do this you will be pleased
to find that you can withdraw $32,000 per year (see Figure
A).
Figure
A. Funds remaining with annual withdrawal of $32,000,
assuming 14% return every year.
Even
if the return fluctuates in the future, as long as it averages
14 percent per year, the fund should last 20 years, right?
Wrong!
Given typical levels of stock market volatility there are
only slim odds that the fund will survive the full time.
The following charts simulate how this retirement strategy
would have worked with actual S&P 500 returns starting
at various points in time (see Figure B).
Start:
1973 Avg. Return 14% Tanks in 8 yrs.
Start: 1974 Avg. Return 15.4% Goes the distance.
Start: 1975 Avg. Return 15.4% Tanks in 13 yrs.
Start: 1976 Avg. Return 15.3% Tanks in 10 yrs.
Figure
B. Simulated Fund performance if started in various years.
Notice
that the level of average returns over any particular 20-year
period is no guarantee of success. The real key is to get
off to a good start. What separates 1974 from its neighbors
is that the period started with two years of good growth,
giving the nest egg just enough extra heft to weather the
future storms.
For
this example the Flaw of Averages states that: If you assume
each year`s growth equals the average of 14 percent, there
is no chance of running out of money. But if the growth
fluctuates each year while averaging 14 percent, you are
likely to run out of money.
The
example above is not the result of a rigorous scientific
study, and should not be used for making investment decisions,
but it should at least have you asking yourself: Why isn`t
someone doing something about this? People are. One of the
first was William F. Sharpe, a Nobel laureate in economics,
who recently left Stanford to spend full time simulating
retirement benefits. ``I expected people to question the
specifics of our simulation algorithms,`` reflects Sharpe
about the launch of Palo Alto-based Financial Engines Inc.,
``but to my surprise, everyone else out there was just plugging
in averages.`` (As in Figure A.)
The
Flaw of Averages distorts everyday decisions in many other
areas. Consider the hypothetical case of a Silicon Valley
product manager who has just been asked by his boss to forecast
demand for a new-generation microchip.
``That`s
difficult for a new product,`` responds the product manager,
``but I`m confident annual demand will be between 50,000
and 150,000 units.``
``Give
me a number to take to my production people,`` barks the
boss. ``I can`t tell them to build a facility with a capacity
of between 50,000 and 150,000 units!``
So the
product manager dutifully replies: ``If you need a single
number, the average is 100,000.``
The
boss plugs the average demand and the cost of a 100K capacity
fabrication plant into a spreadsheet. The bottom line is
a healthy $10 million, which he reports to his board as
the average profit to expect. Assuming that demand is the
only uncertainty, and that 100,000 is the correct average,
then $10 million must be the best guess for profit. Right?
Wrong!
The Flaw of Averages ensures that average profit will be
less than the profit associated with the average demand.
Why? Lower-than-average demand clearly leads to profit of
less than $10 million. That`s the downside. But greater
demand exceeds the capacity of the plant, leading to a maximum
of $10 million. There is no upside to balance the downside.
This
leads to a problem of Dilbertian proportion: The product
manager`s correct forecast of average demand leads to an
incorrect forecast of average profit, so on average he gets
blamed for giving the correct answer.
A computerized
cure for the Flaw of Averages is Monte Carlo Simulation,
first used for modeling uncertainty during development of
the atomic bomb. It generates thousands of scenarios covering
all conceivable real world contingencies in proportion to
their likelihood.
In the
1950s, Harry Markowitz, a brash young graduate student at
the University of Chicago, dealt another blow to the flaw.
``I was reading the contemporary investment theory, which
was strictly based on averages,`` recalls Markowitz. ``I
said to myself: "This can`t be right." His resulting
portfolio theory, which was based on both risk and average
outcomes, revolutionized Wall Street and won him a Nobel
Prize. Markowitz also devoted much of his career to designing
simulation systems.
Simulation-based
acquisition is now used routinely in the military. Its instigator
was William J. Perry, who in spite of a bachelor`s degree,
master`s degree and doctorate in math, has had a remarkably
well-rounded career as a Silicon Valley entrepreneur, U.S.
secretary of defense and Stanford professor.
In 1996,
while at the Pentagon, Perry issued a directive stating
that models and simulations must be used to reduce the time,
resources and risks of the acquisition process. Perry says
in retrospect: ``With tens of thousands of uncertainties,
it was just a perfect application for simulation.``
A dramatic
example of the savings that resulted from Perry`s directive
is related by John D. Illgen of Santa Barbara-based Illgen
Simulation Technologies Inc., who says: ``In response to
improvements in foreign weapon systems, the Navy was preparing
to spend tens of millions of dollars to upgrade its shipboard
defensive systems. With a $250,000 simulation we were able
to show that the present defensive system was adequate to
meet the increased threat.``
While
many of today`s managers still cling tenaciously to ``flat
earth`` ideals, the innovators are abandoning averages and
facing up to uncertainty. Those who dare discover a New
World of managerial tools including simulation, decision
trees, portfolio theory and real options.
And
what happens when one of these innovators is confronted
by someone cloaking himself behind a single number? The
story of the emperor`s new clothes says it all.
__________________________________
CONTACT:
Dawn Levy, News Service (650) 725-1944
e-mail: dawnlevy@stanford.edu
COMMENT:
Sam Savage, Management Science & Engineering
(650) 723-1670; e-mail: savage@stanford.edu
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